Event Marketing Agency -

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event marketing service

Event marketing is a powerful way to connect with customers, showcase products/services, create personal connections, encourage networking, and gather feedback.

Whether you're an event-focused business or aiming for brand awareness, Progression Agency's founder has a successful track record of working with a renowned networking event company before.

See what our clients say

William Lane

Sanitary Engineered Fabrications

Co-Owner

1.) Alex is a quick read and understood my manufacturing, distribution and end user challenges for my engineered products.
2.) He is adroit at picking up the nuances of my clients and knowing the ins and outs of selling engineered products and services.
3.) Understood the documentation and reporting issues that my client’s demand.
4.) Most importantly, through our discussions, he tailored a marketing program that meets the specific needs for the industry and does not provide something generic, but provides instead something specialized to an industry.
5.) I am happy with the marketing plan he has set forth and as a result, I have commissioned him to start a new website for me.
6.) Lastly, he is thorough and he met all of our agreed deadlines.

Pritish Sai

Artemis Design Labs

CPO

At Artemis Design Labs, our focus is on building design systems for enterprise startups. Progression Agency quickly understood our target audience and business goals and designed a brilliant and effective strategy that directly hit our primary KPIs.

WHY USe us For Event Marketing

Increased event registrations

Promote your event and attract potential attendees. This approach can help us enhance brand loyalty and establish your event as a premier destination for your target audience, increasing not only first-time attendee numbers, but also repeat attendees.

Greater Brand Awareness

Effective event marketing can help you build brand recognition and increase awareness of your event. This allows your event/company to be more a thought-leader in your industry.

Enhanced audience engagement

Event marketing is a powerful tool to build relationships and increase engagement. It encourages attendees to spread the word about your brand and boosts interactions during the event. A strategic approach creates a sense of community, excitement, and helps achieve marketing goals.

Improved ROI

By optimizing your event marketing efforts, we can achieve a higher return on investment for your event. Get more profit for the tickets you sell.

Data-driven decision making

By tracking your event marketing campaigns, we can gain valuable insights into your audience and use this information to make data-driven decisions.

list building

Building a list for future events is an essential component of effective event marketing. By creating a list of interested attendees, you can promote your events more effectively, reach a wider audience, and encourage more registrations. There is a time and place for sending different types of messaging, and we can help with that strategy

Increased Profit Margins

A professional event marketing service can increase profit margins through:

1. Increased attendance
2. Sponsorship opportunities
3. Targeted marketing
4. Improved customer
engagement
5. Data collection

Investing in event marketing maximizes profits and ensures event success.

Our event marketing service

Email Marketing

Send targeted, segmented emails to your mailing list to promote your event, provide updates, and encourage registrations, all sent at the right times to the right people.

Social media marketing

We create targeted social media ads for your brand, reaching the ideal customers. Increase brand awareness, drive traffic to your event website, and avoid wasting money on irrelevant audiences.

Social Media Ad Creatives

We can create or direct visually appealing ad creatives that capture the attention of social media or web surfers, making them more likely to engage with your ad and remember your brand.

Search Engine Ads/Google Ads

Target specific keywords on Google and Bing ads to boost event visibility. Drive traffic to your website by appearing at the top of search results. Ideal for niche events and reaching interested audiences.

Content marketing

Create valuable content such as blog posts, videos, newsletters, or infographics to showcase your event and educate potential attendees.

Landing Page/Segmentation Optimization

Use data and segmentation to create personalized marketing messages for different audiences, increasing the likelihood of conversion.

top event promotion

Maximize your event’s potential with our top-notch event promotion marketing – we specialize in driving engagement, increasing attendance, and delivering exceptional results for our clients.

Our Event Marketing

Audience targeting

Effective event marketing requires identifying and targeting the right audience for your event. Understanding the demographics, interests, and behaviors of your potential attendees can help you create targeted campaigns and messaging that resonate with them.

Content Creation

A successful event marketing campaign requires compelling and creative content that captures the attention of your target audience. This could include engaging social media posts, captivating email campaigns, and eye-catching visuals that communicate the key messages and benefits of attending your event.

Share this through emails, social media posts, social media ads, search engine ads, etc.

Multichannel Promotion

To reach a wider audience and increase your event’s visibility, it’s important to use multiple channels for event promotion. This could include social media advertising, search engine marketing, email marketing, and other forms of digital advertising.

Data Analysis

Measuring and analyzing the success of your event marketing campaigns is crucial for continuous improvement and optimization. Tracking key performance indicators such as attendance, engagement, and conversion rates can help you identify areas for improvement and adjust your strategies accordingly.

why is event Marketing important?

Bizzabo Study

According to a survey conducted by Bizzabo, 80% of marketers believe that live events are critical to their company's success. Additionally, 95% of respondents stated that live events provide attendees with a valuable opportunity to form in-person connections.

Eventbrite Study

A report by Eventbrite found that 77% of Gen-Z and Millennials say that experiences are more valuable to them than material things. This suggests that event marketing can be an effective way to connect with younger generations and build brand loyalty.

Event Marketing Institute Study

A study by the Event Marketing Institute found that 74% of consumers are more likely to purchase products or services from a brand after attending a branded event. This suggests that event marketing can be a powerful way to drive sales and increase brand awareness.

Content Marketing Institute Study

According to a study by the Content Marketing Institute, in-person events are one of the most effective tactics for B2B marketers. The study found that 81% of respondents believe that in-person events are an effective marketing channel for their organization.

Event marketing Agency