Updated November 2026 · Written and maintained by the Progression Agency strategy team
Connecticut bars an expiration date or an inactivity fee on gift cards and gift certificates sold in the state that are not issued or backed by a federal financial institution, and the Attorney General’s office says that covers cards bought online or by phone and shipped to a Connecticut address. An e-gift card page that says “expires 12 months from purchase” puts a term on the first screen that those cards cannot carry. Web design in Connecticut for a spa, a restaurant or a shop rewrites the gift card fine print line by line. Progression is based in New York, builds for Connecticut businesses at a distance, and holds on-site sessions on request.
On this page · 11 sections
- A spa gift card that says it ends in a year
- Web design in Connecticut for businesses that sell gift cards
- Gift card fine print, line by line
- Shipping a card to a Connecticut address
- What a gift card store costs to build
- Certificates for a service, with the service spelled out
- A balance page and the cash back request
- Website design in CT when a business closes or changes hands
- Bonus card offers that read as promotions
- Ready before the first holiday card sells
- Where the terms appear, and who writes each one
No gift cards?A Connecticut firm that sells no gift cards or certificates, such as a law office or a manufacturer, gets little from the fine print below; our website design and development page covers that kind of site.
The rule on this page is stated as the Department of Consumer Protection, the Attorney General and the Treasurer state it. Progression has no relationship with those offices, and nothing here says that a card or a store complies. Questions about a particular card go to the Department of Consumer Protection or to counsel.
A spa gift card that says it ends in a year
A spa’s e-gift card page shows two lines under the buy button: Expires 12 months from purchase, and A $2 monthly fee applies after 12 months of inactivity. Connecticut says a qualifying gift card can carry neither.
The buyer sees those lines before the card is bought, and the holder sees them again in the email that delivers it. The store would have written the lines once and then repeated them in three places. Fixing them means fixing all three.
- An end date on a qualifying card is a term the state does not allow.
- An inactivity fee on a qualifying card is the same.
- The lines repeat at the product page, the cart and the delivery email.
- The fix is one set of terms shown in each place.
Web design in Connecticut for businesses that sell gift cards
The Department of Consumer Protection says gift certificates and gift cards issued by Connecticut businesses will most likely be covered by state law. To be covered, the card must have been sold in Connecticut and not be backed by a federal financial institution. The Attorney General says Connecticut law prohibits an expiration date or inactivity fee on gift cards or gift certificates, and the Treasurer describes a landmark 2003 Connecticut law that made the state one of the first with these protections.
A website design company in Connecticut that builds the store owns three placements: the product page, the cart and the delivered card email. The site’s gift card terms are written once and shown in each. Legal questions go to the Department of Consumer Protection or to counsel.
- Cards sold in Connecticut and not issued or backed by a federal financial institution.
- Cards bought online or by phone and shipped to a Connecticut address, on the same footing.
- Terms written once and shown at three points.
- Legal questions to the Department of Consumer Protection or counsel.
Gift card fine print, line by line
Website design companies in Connecticut often leave the fine print as a footer link. The table takes it a line at a time: what the state says, a typical old line, the rewritten line and where it shows.
| Line of fine print | What the state says | A typical old line (Illustrative example.) | The rewritten line | Where it shows |
|---|---|---|---|---|
| End date | A qualifying card cannot have an expiration date | Valid for 12 months from purchase. | This card has no expiration date. | Product page, cart, card email, terms page |
| Inactivity fee | A qualifying card cannot have an inactivity fee | A monthly fee applies to unused balances. | This card has no inactivity fee. | Product page, cart, card email, terms page |
| Balance under $5.00 | For most cards a business must give a cash refund on request for a balance under $5.00 after a purchase | Balances cannot be redeemed for cash. | If your balance is under $5.00 after a purchase, ask and we will refund it in cash. | Card email, receipt, balance page, terms page |
| Promotional or bonus cards | A gift issued as an award or part of a promotional program is not a gift card, and program details are disclosed at sign up | Bonus cards follow the same terms. | The bonus card has its own terms, shown beside the offer and on the card. | Offer page, cart, bonus card |
| Store credit refund cards | Not covered by the gift card laws | Store credit is the same as a gift card. | Store credit from a return is separate and shown as credit. | Return confirmation, account page |
| Cards a bank stands behind | Bank issued and bank backed cards fall under federal law | All cards carry our terms. | Bank backed cards carry the issuer’s terms. | Product page, terms page |
| Cards shipped into Connecticut | Cards bought online or by phone and shipped to Connecticut are covered when no federal financial institution issues or backs them | Terms vary by shipping address. | Cards sent to a Connecticut address carry Connecticut terms. | Checkout, card email |
| Lost or stolen cards | Neither Connecticut nor federal law protects a lost or stolen card | Lost cards are not replaced. | Register your card if you can; here is how. | Card email, balance page, terms page |
| What a site built this way costs | Not applicable. | Not applicable. | See the price section below. | Scoped in the written proposal |
No end date and no inactivity fee
The two rules are the core of the page. Every paid card the store sells in Connecticut carries neither, and the terms say so in a sentence the buyer can read at a glance.
Bonus cards, rewards and store credit
The Department’s list of what the gift card laws do not cover includes reloadable prepaid cards, store loyalty and reward cards, gifts issued as an award or part of a promotional program, prepaid calling cards and store credit refund cards. A store labels each kind by what it is.
Cards with a bank’s name on them
Bank issued and bank backed cards fall under federal law even when sold in Connecticut or shipped to a Connecticut address, and they often carry a major credit card logo. Under the federal rules the Department describes, such a card cannot expire within five years of issue, may not have fees in the first twelve months, must disclose fees at purchase, and money added may not expire within five years of deposit.
Does every card need the same page?
No. A store with a bank backed card and its own card shows each with the terms that belong to it.
Cards stolen, lost or never registered
Neither Connecticut nor federal law protects a lost or stolen card, the Department says, though some businesses let holders register a card. If the store offers registration, the card email says how.
Shipping a card to a Connecticut address
The Attorney General says cards bought online or over the phone and then shipped to Connecticut are covered when no federal financial institution issues or backs them. A store with locations in several states shows the Connecticut terms for any card going to a Connecticut address.
An e-gift card sent by email names its terms in the email itself. A web development company in Connecticut sets this at checkout, not in a footer link, so the address decides which terms the buyer sees before paying.
- A shipping address field that decides which terms appear.
- Terms printed in the delivery email, not only linked.
- The same sentence at the product page and the cart.
- Questions about a particular card to the Department of Consumer Protection.
What a gift card store costs to build
Pricing depends on scope and is set in the written proposal, and published prices are subject to change. A gift card store is usually a brochure or ecommerce build with a product page, a checkout and a balance page.
| Type of work | Typical low to published high |
|---|---|
| Landing page | $1,000 to $15,000 |
| Brochure or small business site | $3,000 to $25,000 |
| Ecommerce site | $5,000 to $100,000 |
| Site maintenance | $100 to $2,500 a month |
Progression’s listed build prices
These are the fixed-scope prices on our website design and development page. Hosting and maintenance are separate.
| Build type | Price from |
|---|---|
| Single landing page | $1,400 |
| Brochure site, 5 to 8 pages | $9,500 |
| Ecommerce, under 200 SKUs | $34,000 |
| Ecommerce with integrations | $78,000 |
Certificates for a service, with the service spelled out
The Department’s advice to buyers is to get specific details about exactly what is included in a service certificate and its value. CT web design for a spa or restaurant answers that on the product page before the buyer has to ask.
A massage, a tasting menu or a round of golf sold as a certificate names the service, the length and the dollar value. The terms page says how the value applies if the menu changes. How a business honors a changed menu is its own decision, and questions go to the Department or to counsel. See our spa website design and salon website design pages.
- The service named on the certificate.
- The length of the service.
- The dollar value.
- A line on how the value applies if the menu changes.
Selling cards this holiday season?Send us your gift card page and your checkout. You get a free proposal for web design in Connecticut, with the fine print rewritten for the state’s rules.
A balance page and the cash back request
The Department says that for most gift certificates and gift cards a business must provide a cash refund on request for any balance less than $5.00 after a purchase is made. A balance check page, a line on the card email and the receipt tell the holder how to ask, and a staff note at the register matches the site.
CT website design treats the balance page as part of the store, not an extra. The page and the register give the same answer.
- A balance check page linked from the card email.
- A line on the receipt about cash back under $5.00.
- A staff note at the register that says the same.
Who handles the cash back request?
The business, at the register or by a reply to the holder. The site says which, and the staff note says the same.
Website design in CT when a business closes or changes hands
The Department and the Attorney General say there is no state or federal guaranty fund for a gift card if an issuer goes out of business, and it is very difficult to recover the money. Closing businesses are sometimes willing to work with holders, and a new owner may choose to honor old cards.
A sale or closing notice on the site says plainly what happens to outstanding cards, posted as early as the owner decides it. It promises nothing the page cannot keep, and it names no one. The wording is respectful, since a holder may be a customer of many years.
- A notice on the site and in the card email.
- A plain statement of what happens to outstanding cards.
- No promise the owner cannot keep.
- A contact for holders with questions.
- A date the notice went up.
Bonus card offers that read as promotions
The Department’s list says gifts issued as an award or part of a promotional program are not gift cards, and program details should be disclosed at sign up. Web design companies in CT that run seasonal offers keep the two cards visibly separate.
A buy $100, get a $20 bonus card offer shows the bonus card’s own terms, with any end date, beside the offer and on the bonus card. The end date never appears on the paid card.
- The bonus card’s terms beside the offer.
- The same terms printed on the bonus card.
- No end date or fee on the paid card.
- The two cards named separately in the cart.
- A reminder to staff that the cards are different.
Ready before the first holiday card sells
Eight checks sit beside the checkout. Website design in Connecticut for a store ends with this list, and our ecommerce website design page covers the rest of the build.
Where the terms appear, and who writes each one
The same terms show in several places, and each place has an owner. The table keeps the placements and the people straight.
| Placement | What it carries | Who keeps it current |
|---|---|---|
| Product page | The no end date and no fee sentence, and the small balance line | The store owner |
| Cart | The same sentence, and a bonus card’s own terms where one applies | The store owner |
| Card email | The terms in full, the balance page link and how to register a card | The store owner |
| Terms page | Every line from the table above | The store owner, with counsel |
| Register | A staff note that matches the site | The manager |
Can the terms page be the only place?
A link is not enough on its own. The buyer decides at the product page, so the sentence belongs there.
Who checks the wording?
Counsel. The Department of Consumer Protection takes questions about a particular card.
Does the same page work for a restaurant and a spa?
The terms do. The service certificate lines change with the business.
Where do complaints go?
The Department of Consumer Protection has a complaint center for holders, and the Attorney General’s Consumer Assistance Unit takes calls.
Getting found in search
AI, AEO and what is changing
Paid media and lead generation
Websites and design
Choosing and working with an agency
Software and app development
Website design by industry and type
Web development, platforms and hosting
Social, content and brand
By industry and by situation
Frequently asked questions
Why build web design in Connecticut around the gift card law?
Can a Connecticut gift card have an expiration date?
Does the rule cover e-gift cards bought online?
Do bank-backed cards follow the same rule?
What does web design in CT add for a small balance?
Can a web design company in Connecticut put an end date on a bonus card?
Is store credit from a return a gift card?
What should a website design company in CT write about lost cards?
What do web design companies in Connecticut put on a gift certificate for a service?
What does a website design company in Connecticut quote for a gift card store build?
Does Progression hold planning sessions at a client’s Connecticut location?
Who is covered by the Treasurer’s description of the law?
When did Connecticut pass its gift card law?
Are reloadable prepaid cards covered?
Are rewards and loyalty cards covered?
Is there a fund that repays holders if a business closes?
Can a new owner honor old cards?
What should a Connecticut shopper confirm on a gift card before paying?
Who do holders call with a question about a card?
Who decides whether a given card is covered?
Selling cards this holiday season?Send us your gift card page and your checkout. You get a free proposal for web design in Connecticut, with the fine print rewritten for the state’s rules.
Get a free marketing proposal
Tell us what you are trying to grow and we will come back with a plan, not a pitch deck. Same-day reply on weekdays.
