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Press Release Examples

Updated September 2026 · Written and maintained by the Progression Agency strategy team

Press release examples are easy to find and mostly useless, because they show you a finished document without telling you which decisions made it work. This page does the opposite: six annotated examples across the announcement types businesses actually send, a part-by-part word budget totalling about 400 words, the test that tells you whether a release deserves to exist at all, and a list of real company newsrooms where you can read genuine releases rather than constructed ones. Every example here is clearly labeled as written for illustration — none of them is a real announcement by a real company.

The short answerA press release is one document for one reader: a journalist deciding in roughly ten seconds whether there is a story. Keep it under about 400–500 words, put who/what/when/why-it-matters in the first sentence, include one checkable fact, use one quote a person would actually say, and carry exactly one piece of news. Write the headline last. And distribution is not coverage — putting a release on a wire is something you paid to publish, not a journalist choosing to write.

Press releases, in five facts
A press release is a document for one reader — a journalist deciding in about ten seconds whether there is a story. Almost every failing release is written for the client instead.
One news per release — Rule. Three stories means none.
First line stands alone — Rule. It is all most people read.
A checkable fact — Rule. Number, date or name.
A real quote — Rule. Said out loud, by a person.
Under 500 words — Rule. 400 is better.
Be reachable — Rule. On the day you send.

All six examples below were written for this page as illustrations. They use invented company names and invented figures. They are not real announcements, and no real company’s release has been reproduced here.

What makes a press release work

Answer first: one piece of news, stated in the first sentence, with a checkable fact attached and a named person willing to take questions. Everything else — structure, wording, distribution — is secondary to whether something actually happened that someone outside the company would care about.

Does this release deserve to exist?
If the top six are not all true, the release will be ignored regardless of how it is written or where it is distributed. Distribution does not fix a story problem.

The ten-second test

Read only your headline and first sentence. If a journalist covering your sector could tell from those two lines what happened, when, and why it matters to their readers, the release has a chance. If they would need to read paragraph three to find out, it does not.

Why ‘we are excited to announce’ fails

Answer first: because it describes the company’s emotion rather than the reader’s interest, and it delays the news by five words. Journalists have read the phrase thousands of times and it reliably signals that the news is thin. Start with what happened.

The word budget: about 400 words, part by part

How long each part of a release should be
That totals around 340 words before contact details. Releases run long because they contain several announcements, and a release with three stories in it has none.
Press release structure and word budget
PartWordsJobCommonest failure
Headline10 – 14State the news plainlyWritten first, promises more than the body
Subhead20 – 30Add one more factRepeats the headline
Lead paragraph35 – 45Who, what, when, why it mattersBuries the news behind context
Body one60 – 80The detail and the proofNo number, date or name
Quote35 – 50One person, one real sentenceCorporate filler nobody said
Body two60 – 80Context or what happens nextA second announcement
Boilerplate70 – 90Who the company isMarketing copy instead of facts
Contact10 – 20A name, email and phoneA generic info@ address

The conclusion: that totals roughly 340 words before contact details. Releases run long because they contain more than one announcement, and a release carrying three stories carries none.

Headline — Structure. Written last, 12 words.
Lead — Structure. Who, what, when, why it matters.
Detail — Structure. The proof and the specifics.
Quote — Structure. One person, one real sentence.
Context — Structure. Or what happens next.
Boilerplate — Structure. Same every time, kept short.

Six annotated press release examples

Answer first: the six types below cover almost everything a business actually sends. Read the annotation rather than the text — the decisions are the transferable part.

Example 1 — funding announcement (illustration)

Northbridge Analytics raises $6.2m to expand its supply-chain forecasting platform

LEEDS, 14 March 2026 — Northbridge Analytics has raised $6.2m in Series A funding led by Calderwood Ventures, taking total funding to $8.9m. The company will use the investment to expand its engineering team from 14 to 40 people over the next 18 months.

Northbridge’s platform forecasts component shortages for mid-sized manufacturers. It currently serves 62 customers across the UK and Germany, up from 21 a year ago.

“We took this round because our customers kept asking for European coverage and we could not build it fast enough,” said Priya Raman, chief executive of Northbridge Analytics.

Calderwood Ventures partner Tom Alderidge joins the board.

Contact: Sam Okafor, sam@example.com, +44 113 496 0000

Why it works: The number is in the headline, the growth figure (21 to 62 customers) is checkable, and the quote explains a decision rather than expressing enthusiasm. The board appointment is one line, not a second announcement.

Example 2 — product launch (illustration)

Halden Tools launches a cordless torque wrench aimed at wind-turbine maintenance crews

SHEFFIELD, 2 June 2026 — Halden Tools has begun shipping the HT-900, a cordless torque wrench rated to 1,200 Nm and designed for turbine nacelle work where compressed air is impractical.

The tool weighs 4.1kg and holds calibration for 12 months under the company’s testing protocol. Halden says three UK maintenance contractors trialled it across 40 turbines before release.

“Crews were carrying two tools up the tower because nothing handled both the small and the large fasteners,” said Elena Marsh, head of product at Halden Tools.

The HT-900 is available from 15 June, priced at £2,150.

Contact: Dan Whitely, press@example.com, +44 114 496 0000

Why it works: Specifics carry it: 1,200 Nm, 4.1kg, 40 turbines, a date and a price. The quote describes the problem the product solves rather than praising the product, which is what makes it quotable.

Example 3 — senior appointment (illustration)

Verrow Group appoints Aisha Bello as chief operating officer

MANCHESTER, 8 January 2026 — Verrow Group has appointed Aisha Bello as chief operating officer. She joins from Pentland Logistics, where she spent six years and latterly ran European operations across nine distribution centers.

Bello takes responsibility for Verrow’s warehousing and last-mile operations, which handled 4.1m deliveries in 2025.

“The last-mile network was built for a company a third of this size, and rebuilding it is the job I came to do,” said Bello.

She starts on 2 February and reports to chief executive Marcus Hale.

Contact: Rosa Lindqvist, media@example.com, +44 161 496 0000

Why it works: An appointment release lives or dies on whether the person says something. Bello names the actual task rather than expressing delight, which gives a trade journalist a reason to call.

Example 4 — research or data release (illustration)

Two in five small manufacturers delayed equipment purchases in 2025, survey finds

BIRMINGHAM, 11 September 2026 — Forty-one per cent of UK manufacturers with under 50 employees delayed a planned equipment purchase during 2025, according to a survey of 612 firms conducted by Ledbury Research between June and August 2026.

Of those that delayed, 58% cited financing cost as the primary reason and 22% cited uncertainty over energy prices. The full methodology and question set are published alongside the findings.

“The financing figure surprised us, because it was not the leading reason in either of the two previous years,” said Dr Owen Castell, research director at Ledbury Research.

The report is available at example.com/manufacturing-2026.

Contact: Priya Nair, research@example.com, +44 121 496 0000

Why it works: Sample size, fieldwork dates and published methodology are what make data coverable. A statistic without those three is not something a careful journalist can use, however striking it sounds.

Example 5 — partnership (illustration)

Caldrey Foods and Renwick Farms sign five-year supply agreement covering 2,400 hectares

NORWICH, 19 April 2026 — Caldrey Foods has signed a five-year agreement with Renwick Farms to source oats from 2,400 hectares in Norfolk and Suffolk, replacing imported supply that previously accounted for around 60% of its oat volume.

The agreement covers harvests from 2027 to 2031 and includes a fixed minimum price per tonne.

“We were exposed to shipping costs we could not forecast, and a fixed domestic price removes that,” said Grace Tullo, procurement director at Caldrey Foods.

Contact: Ben Achterberg, comms@example.com, +44 1603 496 000

Why it works: Partnership releases usually fail because both parties want equal billing and neither says anything concrete. Here there is a scale figure, a term, a substitution percentage and a stated commercial reason.

Example 6 — response or correction statement (illustration)

Statement from Aldwych Care regarding the 12 May inspection report

LONDON, 13 May 2026 — Aldwych Care has received the inspection report published on 12 May and accepts its findings on staffing levels at its Hillcrest site.

The company has recruited nine additional care staff since March and will report progress against each finding to the regulator on 30 June. Chief executive Martin Rowse has written to the families of all residents at the site.

“The report is accurate and we are not going to argue with it,” said Rowse. “Families deserve to know what we are changing and by when.”

Contact: Helena Voss, press@example.com, +44 20 7496 0000

Why it works: A response statement should accept what is true, state what is being done with a date, and name the person accountable. What it must not do is dispute the framing or lead with mitigation — both read as evasive and extend the story.

Where to read real press releases

Answer first: read them at the source rather than in a listicle. Company newsrooms and the wire services publish genuine releases continuously, and reading twenty in your own sector teaches you more about house conventions than any template.

Where genuine press releases are published
SourceWhat you will findWhy it is useful
PR Newswire news releasesLive wire distribution across sectorsVolume, and the house format most companies follow
Business Wire newsroomFinancial and corporate announcementsDisclosure-grade releases, tightly written
GlobeNewswire newsroomGlobal corporate and financial newsMulti-market announcement conventions
SEC EDGAR company filingsFiled corporate disclosures in the USWhat must be said, versus what a company chooses to say
GOV.UK news and communicationsUK government announcementsPlain-language public-sector style
NASA news releasesScience and mission announcementsUnusually clear technical writing
Google’s own blogProduct and policy announcementsHow a large company handles a complex launch

The conclusion: pick the three outlets that actually cover your sector, read what they published from releases last month, and write to that. House conventions differ far more by sector than any general guide admits.

Which announcements deserve a release at all

Is a press release the right instrument?
Bottom-left belongs on your own blog and LinkedIn, not on a wire. Sending it as a release spends credibility with journalists that you will want later for something that matters.
How release types differ in what they need
A funding announcement without a number is not news. An appointment release without a photograph and a real quote from the person is a form nobody will fill in for you.

Answer first: a release is warranted when something changed that someone outside the company would care about. A new website, a junior hire or an office move are blog posts. Sending them as releases spends credibility with journalists that you will want later for something that matters.

The alternatives, and when each fits

  • A blog post — for anything internal or incremental.
  • A direct email to one journalist — for a genuine story, which almost always outperforms a wire.
  • An exclusive offer — for something significant, to one outlet, with a deadline.
  • A LinkedIn post — for hires and culture news, where the audience actually is.
  • Nothing at all — the correct answer more often than anyone admits.

Distribution: wire services versus direct outreach

Wire — Distribution is paid. Not coverage.
Wire — Useful for disclosure. Financial and regulatory.
Wire — Creates a citable URL. Sometimes worth it alone.
Direct — Better for real stories. One journalist at a time.
Direct — Needs a real list. Named people, right beat.
Both — Are not the same thing. And should not be conflated.

Answer first: they do different jobs and are constantly confused. A wire distributes your text and creates a citable URL; it does not make a journalist write anything. Direct outreach to a named journalist on the right beat is what produces coverage for a genuine story.

Wire distribution and direct outreach, compared
Wire serviceDirect outreach
What it doesPublishes your text widelyPuts your story to one journalist
Typical cost$300 – $1,500 per releaseTime
Produces coverage?Rarely, on its ownYes, when the story is real
Best forDisclosure, financial, citable recordAnything genuinely newsworthy
Creates a URLYesNo
Needs a media listNoYes, with named people
Counts as coverageNoNo — coverage is what they write

The conclusion: if your PR firm reports wire distribution as coverage, that is a reporting problem rather than a distribution problem. Ask for the pitch log instead.

Timing and what happens after you send

When to send, and what happens after
Being unreachable on the day you send is the most avoidable failure in public relations. A journalist on deadline moves on within the hour.
A usable image — Assets. High resolution, cleared.
A headshot — Assets. For any people mentioned.
Bio or background — Assets. Short, factual.
The underlying data — Assets. If you cite a figure.
A spokesperson — Assets. Available on the day.
A named contact — Assets. With a phone number.

Answer first: because a journalist on deadline will move on within the hour. Whoever is named on the release must be available on the day it goes out — not in a meeting, not on a plane. This is the single most avoidable failure in public relations.

How many follow-ups

One, and then stop. A second follow-up on a story a journalist has already passed on damages a relationship you will want for the next announcement, and it does not change their decision.

One follow-up — After. Then stop.
Answer fast — After. Deadlines are real.
Log who covered it — After. And who declined.
Ask why not — After. The most useful answer.
Keep the relationship — After. Beyond this story.
Do not chase corrections — After. Unless factually wrong.

Formatting conventions people ask about

Press release formatting, and whether it still matters
ConventionWhat it isDoes it still matter?
DatelineCity and date before the first sentenceYes — it is expected
FOR IMMEDIATE RELEASEA header line at the topLargely vestigial; harmless
### or -30-An end marker after the bodyOptional; still used on wires
BoilerplateA standing ‘about the company’ paragraphYes — keep it factual and unchanged
Third personWriting about the company as ‘it’Yes, in the body; quotes are first person
Embargo lineA stated do-not-publish-before timeOnly when genuinely warranted
Contact blockNamed person, email, phoneYes — a generic inbox loses stories

The conclusion: the only conventions that still earn their place are the dateline, the boilerplate, third-person body text and a named contact. The rest are habits, and following them will not save a release with no news in it.

Common questions about press release examples

How long should a press release be?

About 400 to 500 words, and 400 is better. That is roughly 12 words of headline, 40 of lead, two body paragraphs of 60 to 80, one quote of 35 to 50, and a boilerplate of 70 to 90.

What goes in the first sentence?

Who, what, when and why it matters. If a journalist covering your sector cannot tell all four from the headline and first line alone, the release will not be read further.

Should I write the headline first?

No, last. A headline written first tends to promise more than the body delivers, and journalists notice that gap immediately. Write the news, then summarize it.

Do press releases still work?

As a document for a journalist, yes. As a route to coverage on their own, rarely — the release is the artefact; the pitch to a named person is what produces the story.

Is wire distribution the same as coverage?

No. Distribution is something you paid to publish. Coverage is a journalist choosing to write. Any report that counts the first as the second is inflating itself.

What makes a quote worth including?

That a person would actually say it out loud. A usable quote explains a decision or names a problem; an unusable one expresses excitement or repeats the headline in longer form.

Can I announce three things in one release?

No. A release carrying three announcements carries none, because the journalist cannot tell which is the story. Send the biggest one and hold the others.

What should the boilerplate contain?

What the company does, where it operates, and one or two factual figures such as founding year or number of employees. It stays the same across releases and should not read as marketing copy.

News release example, media release example, press release example — the same document

Answer first: a news release example, a media release example and a press release example all describe the same document. ‘Press release’ is the standard term in the United States, ‘media release’ is more common in Australia and parts of Asia, and ‘news release’ is used interchangeably in both and preferred by some organizations that dislike the word ‘press’.

The names for this document, and where each is used
TermWhere it is commonAny real difference?
Press releaseUnited States, United KingdomThe default term
News releaseUS and UK, corporate and public sectorNone — avoids the word ‘press’
Media releaseAustralia, New Zealand, parts of AsiaNone
StatementAnywhere, for responsesYes — usually shorter and reactive
AnnouncementInformal usageVague; may not be a formal release at all
Press noteOccasionally in South AsiaSame document, regional term

Are news release examples different from press release examples?

Answer first: no. Searching for news release examples or media release examples returns the same kind of document as press release examples, and the six annotated examples above apply unchanged to all three. Only house style differs — some organizations mandate one word over another in their own communications policy.

Looking for the best press release examples?

Answer first: the best press release examples are the ones published last month in the outlets that cover your sector, not the ones collected in a guide. Sector conventions differ far more than general advice admits — a biotech release and a consumer product release look almost nothing alike, and copying the wrong one is worse than copying nothing. The same applies to news release samples collected by tool vendors: they demonstrate a format, not a story.

What about press examples more broadly?

Answer first: if you are looking for press examples in the wider sense — media coverage rather than releases — that is a different artefact. A release is what you write; coverage is what a journalist writes afterwards. Confusing the two is what leads agencies to report distribution as though it were results.

Adjacent guides: what a backgrounder is, what PR firms charge, PR in New York, crisis communications and how to write a brochure.

Updated August 2026. Every press release example on this page was written for illustration using invented company names and invented figures; none reproduces a real company’s announcement. Word counts are practical working ranges rather than rules. Links in the ‘where to read real press releases’ table point to the publishers’ own newsrooms so you can read genuine releases at source.

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New product launch: what a product press release has to carry

A press release for a new product is the most requested example and the one most often written wrong. A product launch press release fails when it announces existence and nothing else. What makes a new product news release usable to a journalist is a specific, checkable claim — what the product does that nothing in the category did last month, what it costs, when it ships, and who it is for. A sample press release for a product launch that says ‘revolutionary’ and gives no price or date gives an editor nothing to write from. Structurally, product press releases follow the standard shape: a headline stating the news in plain language, a dateline, a first paragraph that would stand alone if everything after it were cut, one or two quotes that add information rather than adjectives, availability and pricing, then the boilerplate.

Headlines, statements and boilerplate

Three components account for most of the difference between releases that get read and releases that do not. Press release headline examples that work state the news and stop — subject, verb, the thing that happened — because an editor scanning fifty of them is looking for the fact, not the phrasing. A press statement, as distinct from a full release, is the short attributable paragraph issued in response to an event; an example of a press release statement is typically two or three sentences plus a named spokesperson, with no headline or boilerplate at all, and it is what you issue when the news is not yours. The boilerplate in a press release is the fixed ‘About [company]’ paragraph at the foot: what the organization does, when it was founded, where it operates, and a URL. Good news release boilerplate examples are short, factual, and identical across every release, because the whole purpose is that a journalist can lift it without verification.

What famous press releases have in common

The releases that get taught — the ones announcing a landmark product, a merger, a resignation, a recall — share very little in style and one thing in substance: the news was genuinely news, and the release got out of its way. Popular press releases and the best press releases circulate because of what they announced, not because of how they were written; PR writing examples collected for training purposes tend to illustrate restraint rather than flourish. The practical lesson is unglamorous. A release cannot manufacture interest in a non-event, and the effort is better spent on whether the thing being announced is worth announcing. A press release tweet example follows the same logic in a shorter form: state the fact, link the release, resist the adjectives.

How to write a press release: worked examples of each part

Most requests for a PR press release example are really requests for one of four things, so it helps to separate them. Press release writing examples for the headline: state the news and stop. For the lead: write the paragraph you would keep if everything below it were cut. A press release product launch example needs a price and a ship date in the first hundred words, because without them there is nothing to publish — a press release about a new product with neither is an advertisement. And boilerplate press release examples are the easiest part to get right and the most often neglected: the boilerplate in a press release examples is drawn from is always short, always factual, and always identical release to release. If you want to write a press release example to work from, draft those four pieces separately and assemble them last — a PR press release sample written top to bottom in one pass almost always buries the news.

Frequently asked questions

How long should a press release be?
About 400 to 500 words, with 400 the better target. Roughly: a 12-word headline, a 40-word lead paragraph, two body paragraphs of 60 to 80 words, one quote of 35 to 50, and a boilerplate of 70 to 90, plus a contact block.
What should the first sentence of a press release say?
Who, what, when and why it matters — all four. A journalist covering your sector should be able to tell what happened and whether it concerns their readers from the headline and first line alone, without reading further.
Should the headline be written first or last?
Last. A headline written before the body tends to promise more than the body delivers, and that gap is immediately obvious to anyone who reads releases daily. Write the news first, then summarize what you actually wrote.
What is a dateline in a press release?
The city and date placed immediately before the first sentence, for example ‘LEEDS, 14 March 2026’. It is one of the few remaining conventions that still earns its place, because it establishes where and when at a glance.
Do press releases still work in 2026?
As a document a journalist can work from, yes. As a route to coverage on their own, rarely. The release is the artefact; the pitch to a named journalist on the right beat is what actually produces a story.
Is putting a release on a wire the same as getting coverage?
No. Wire distribution is something you paid to publish, and it creates a citable URL. Coverage is a journalist independently choosing to write about you. Any PR report counting distribution as coverage is inflating its own numbers.
How much does wire distribution cost?
Typically $300 to $1,500 per release depending on the service and reach. It is worth paying for disclosure-grade announcements and for creating a permanent citable record; it is poor value as a substitute for pitching a real story.
What makes a press release quote usable?
That a person would say it out loud. A usable quote explains a decision or names the problem being solved. An unusable one expresses excitement, praises the company’s own product, or restates the headline at greater length.
Can I include more than one announcement?
No. A release carrying three announcements carries none, because the journalist cannot tell which is the story. Send the most significant one and hold the others for their own moment.
What is boilerplate and what should it contain?
The standing ‘about the company’ paragraph at the end. It should state what the company does, where it operates, and one or two factual details such as founding year or headcount. Keep it identical across releases and free of marketing language.
Should I write in first person or third person?
Third person in the body — the company is ‘it’ — and first person inside quotes, which are attributed to a named individual. Mixing the two outside quotes is the commonest amateur tell in a release.
Does ‘FOR IMMEDIATE RELEASE’ still matter?
Not really. It is largely vestigial and harmless to include or omit. It only carries meaning when contrasted with a genuine embargo, and embargoes should only be used when there is a real reason to hold publication.
When should I use an embargo?
Only when you have a genuine reason to coordinate timing, such as a results announcement or a multi-market launch. Embargoing routine news irritates journalists and offers them nothing in exchange for the restriction.
What announcements do not deserve a press release?
A new website, a junior hire, an office move, a rebrand with no commercial change, and awards you entered yourself. These belong on your blog or LinkedIn; sending them on a wire spends credibility you will want later.
What should a data or research release include?
Sample size, fieldwork dates and published methodology. A statistic without those three cannot be used by a careful journalist however striking it sounds, and offering them unprompted marks you as a source worth returning to.
How do I write a press release for a new hire?
Lead with the appointment and where the person comes from, give one figure showing the scale of what they will run, and get a quote in which they name the actual task rather than express delight. Include a headshot.
What does a good funding announcement contain?
The amount in the headline, the lead investor, total raised to date, what the money will be spent on in concrete terms, and a growth figure that can be checked. A funding release without a number is not news.
How should a company respond to a negative report?
Accept what is accurate, state what is being done with a date attached, and name the person accountable. Disputing the framing or leading with mitigation reads as evasive and extends the story rather than closing it.
When should I send a press release?
Early in the day, sent individually to named journalists rather than as a blind list, with assets ready and the spokesperson genuinely available. Being unreachable on the day you send is the most avoidable failure in public relations.
How many times should I follow up?
Once, then stop. A second follow-up on a story a journalist has already passed over damages a relationship you will want for the next announcement, and it does not change the decision they already made.
Where can I read real press releases?
At the source: PR Newswire, Business Wire and GlobeNewswire publish live releases continuously, and SEC EDGAR shows filed corporate disclosures. Reading twenty in your own sector teaches you more than any template.
Should I use a press release template?
As a structural checklist, yes. As a document to fill in, no — templates produce releases that read like templates. Use the word budget and the part-by-part structure, then write the actual sentences yourself.
What is the single commonest mistake?
Opening with ‘we are excited to announce’. It describes the company’s feelings rather than the reader’s interest, delays the news by five words, and reliably signals that the announcement is thin.
Who should be the media contact?
A named person with an email and a direct phone number, who will be available on the day. A generic info@ inbox loses stories, because a journalist on deadline will not wait for it to be checked.
What should a press release for a new product include?
A headline stating the news plainly, a dateline, a first paragraph that stands alone, what the product does that nothing else in the category did, price, availability date, who it is for, one or two informative quotes, and the boilerplate. A product launch release without a price or a date gives an editor nothing to write from.
What is the boilerplate in a press release?
The fixed ‘About [company]’ paragraph at the foot — what the organization does, when it was founded, where it operates, and a URL. It should be short, factual and identical across every release, because its purpose is to be lifted without verification.
What is the difference between a press release and a press statement?
A release announces your own news and carries a headline, dateline and boilerplate. A statement is a short attributable paragraph — usually two or three sentences plus a named spokesperson — issued in response to an event you did not create.

Sources and further reading

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  2. Google: creating helpful, reliable, people-first content
  3. Google: intro to structured data
  4. Google: LocalBusiness structured data
  5. Google: FAQPage structured data
  6. Google: Article structured data
  7. Google: Product structured data
  8. Google: title links in search results
  9. Google: control your snippets
  10. Google: robots.txt introduction
  11. Google: sitemaps overview
  12. Google: consolidate duplicate URLs
  13. Google: redirects and Search
  14. Google: JavaScript SEO basics
  15. Google: multi-regional and multilingual sites
  16. Google Search Central Blog
  17. Google: get started with Search Console
  18. Google: how local search results are determined
  19. Google Business Profile: prohibited and restricted content
  20. Google Business Profile: address and service area guidelines
  21. Google Business Profile: review policy
  22. Google Business Profile: add or edit categories
  23. Google Ads: location targeting settings
  24. Google Ads: about negative keywords
  25. Google Ads: about Quality Score
  26. Google Ads: importing offline conversions
  27. Google Ads: about Smart Bidding
  28. Google Ads: about Performance Max
  29. Google Local Services Ads: eligibility and screening
  30. Google Ads: keyword match types
  31. Google Analytics 4: about conversions
  32. Google Analytics 4: attribution models
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  34. US Census Bureau: American Community Survey
  35. US Census: Statistics of US Businesses
  36. Bureau of Labor Statistics: New Jersey data
  37. BLS: Occupational Employment and Wage Statistics
  38. NJ Department of Labor: labor market information
  39. New Jersey Business Action Center
  40. US Small Business Administration: New Jersey district
  41. USA.gov: business resources
  42. web.dev: Core Web Vitals explained
  43. web.dev: Largest Contentful Paint
  44. web.dev: Cumulative Layout Shift
  45. web.dev: Interaction to Next Paint
  46. Google PageSpeed Insights
  47. Google Rich Results Test
  48. Google Search Console
  49. W3C Markup Validation Service
  50. Schema.org: LocalBusiness type
  51. Schema.org: Service type
  52. Schema.org: FAQPage type
  53. Schema.org: HowTo type
  54. W3C: WCAG 2.2 quick reference
  55. FTC: CAN-SPAM Act compliance guide
  56. FCC: telemarketing and robocall rules (TCPA)
  57. FTC endorsement guides — reviews and testimonials
  58. FTC: rule on consumer reviews and testimonials
  59. HHS: HIPAA guidance on online tracking technologies
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  62. New Jersey Home Improvement Contractor registration
  63. New Jersey Division of Consumer Affairs
  64. TikTok for Business
  65. TikTok Creative Center
  66. TikTok Ads Help Center
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  68. TikTok Terms of Service
  69. TikTok Privacy Policy
  70. TikTok Safety Center
  71. TikTok Transparency Center
  72. TikTok Creator Portal
  73. TikTok Newsroom
  74. TikTok for Developers
  75. TikTok advertising solutions
  76. TikTok Creator Marketplace
  77. TikTok Business Center
  78. TikTok for Business blog
  79. TikTok Creative Center: top ads
  80. TikTok Branded Content policy
  81. TikTok Shop for sellers
  82. Instagram for Business
  83. Instagram for Creators
  84. Instagram Help Center
  85. About Instagram
  86. Meta Business Suite
  87. Meta Business Help Center
  88. Meta Transparency Center
  89. About Meta
  90. Meta: Instagram platform docs
  91. YouTube Creators
  92. YouTube Official Blog
  93. YouTube Shorts help
  94. How YouTube Works
  95. YouTube Studio
  96. LinkedIn Marketing Solutions
  97. LinkedIn Help
  98. Pinterest Business
  99. Pinterest Business Help
  100. Snapchat for Business
  101. X for Business
  102. Reddit communities
  103. Reddit for Business Help
  104. ASCAP
  105. BMI
  106. SESAC
  107. Global Music Rights
  108. PRS for Music (UK)
  109. PPL (UK)
  110. SOCAN (Canada)
  111. APRA AMCOS (Australia)
  112. GEMA (Germany)
  113. SACEM (France)
  114. SIAE (Italy)
  115. JASRAC (Japan)
  116. IFPI
  117. RIAA
  118. National Music Publishers Association
  119. Harry Fox Agency
  120. SoundExchange
  121. Music Reports
  122. Epidemic Sound
  123. Artlist
  124. Soundstripe
  125. PremiumBeat
  126. AudioJungle
  127. Free Music Archive
  128. Creative Commons
  129. Incompetech
  130. FTC: advertising and marketing
  131. FTC: disclosures 101
  132. FTC: endorsement guides
  133. FTC: consumer reviews rule
  134. FTC: advertising FAQs
  135. US Copyright Office
  136. US Copyright Office: DMCA
  137. US Copyright Office: music FAQ
  138. US Copyright Office: fair use FAQ
  139. USPTO: trademarks
  140. UK Advertising Standards Authority
  141. ACCC (Australia)
  142. Competition Bureau Canada
  143. GDPR overview
  144. California Consumer Privacy Act
  145. COPPA
  146. FTC: children’s privacy
  147. W3C Web Accessibility Initiative
  148. W3C: WCAG
  149. W3C: captions
  150. W3C: making audio and video accessible
  151. ADA.gov
  152. WebAIM
  153. Epilepsy Foundation
  154. Pew Research: internet and technology
  155. DataReportal
  156. US Census Bureau
  157. US Bureau of Labor Statistics
  158. Interactive Advertising Bureau
  159. Think with Google
  160. Google Trends
  161. Nielsen insights
  162. Schema.org: VideoObject
  163. Schema.org: SocialMediaPosting
  164. Schema.org: MusicRecording
  165. Schema.org: HowTo
  166. Schema.org: FAQPage
  167. Schema.org: Organization
  168. Google: video best practices
  169. Google: video structured data
  170. CapCut
  171. Adobe Premiere Rush
  172. DaVinci Resolve
  173. Canva
  174. Descript
  175. VEED
  176. Kapwing
  177. Otter.ai
  178. Later
  179. Buffer
  180. Hootsuite
  181. Sprout Social
  182. Google Analytics
  183. Google Search Console
  184. Google Analytics developer docs
  185. GA4: events and conversions
  186. Matomo
  187. Plausible Analytics
  188. Similarweb
  189. UK Information Commissioner’s Office
  190. Office of the Privacy Commissioner of Canada
  191. Australian OAIC
  192. European Data Protection Board
  193. EU data protection
  194. EU Digital Services Act
  195. Ofcom
  196. FCC
  197. AIGA
  198. Nielsen Norman Group
  199. Smashing Magazine
  200. web.dev
  201. MDN: web media
  202. MDN: the video element
  203. ISO 21001 (reference)
  204. Buma/Stemra (Netherlands)
  205. STIM (Sweden)
  206. Teosto (Finland)
  207. Koda (Denmark)
  208. TONO (Norway)
  209. IMRO (Ireland)
  210. SGAE (Spain)
  211. ZAiKS (Poland)
  212. KOMCA (South Korea)
  213. MCSC (China)
  214. CISAC
  215. World Intellectual Property Organization
  216. TikTok: creating videos
  217. TikTok: exploring videos
  218. TikTok: privacy settings
  219. TikTok: growing your audience
  220. TikTok Creator Academy
  221. TikTok Effect House
  222. TikTok for small business
  223. Instagram: Reels help
  224. YouTube: Shorts best practice
  225. How YouTube recommends
  226. Pinterest Predicts
  227. Snapchat for Business
  228. Hootsuite blog
  229. Social Media Examiner
  230. Marketing Week
  231. Adweek
  232. PR Newswire — news releases
  233. Business Wire — newsroom
  234. GlobeNewswire — newsroom
  235. SEC EDGAR — company filings
  236. GOV.UK — news and communications
  237. NASA — news releases
  238. Google — official blog
  239. FTC — advertising and marketing guidance

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