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Cloud Hosting Explained: Advantages, Disadvantages, IaaS vs PaaS, Cloud Hosting Companies and Examples for Websites and Apps

Updated September 2026 · Written and maintained by the Progression Agency strategy team

Cloud hosting runs a website or application on virtual servers drawn from a pool of physical machines, so capacity can grow, shrink and move when hardware fails. This guide explains what cloud hosting is, IaaS versus PaaS versus serverless, its advantages and disadvantages, the cloud hosting companies that matter, real examples for websites and applications, what it costs, and how to decide whether your site needs it.

On this page · 11 sections
  1. What is cloud hosting?
  2. IaaS, PaaS, SaaS and serverless
  3. Cloud hosting advantages
  4. Cloud hosting disadvantages
  5. Cloud hosting companies
  6. Cloud hosting examples
  7. Cloud hosting cost
  8. Cloud hosting management
  9. Do you need cloud hosting? A decision rule
  10. How Progression Agency uses cloud hosting
  11. Cloud hosting pros and cons

The short answerUse cloud hosting when a site or application needs to scale with traffic, survive hardware failures, or use managed services such as databases, queues and storage; that covers most web applications and SaaS products. Most brochure and business websites do not need raw cloud infrastructure: managed WordPress hosting or a static platform (which themselves run on the cloud) is cheaper and simpler. The main cloud hosting companies are AWS, Microsoft Azure and Google Cloud for full platforms, and DigitalOcean, Linode (Akamai), Vultr and Hetzner for simpler cloud servers.

Comparisons are based on each project’s official documentation as linked in the text. Progression Agency builds with all of the technologies compared and has no affiliate relationship with any of them.

What is cloud hosting?

Cloud hosting provisions virtual servers, storage and services on demand from a shared pool of hardware, billed by usage. If a physical machine fails, workloads move; if traffic rises, more capacity is added, automatically or with a click. The NIST definition of cloud computing (SP 800-145) lists the essential characteristics: on-demand self-service, broad network access, resource pooling, rapid elasticity and measured service. IBM, Google and AWS publish plain explanations: IBM, Google Cloud, AWS.

Cloud service models: who manages what
Most business web apps land on PaaS plus managed services; enterprises use IaaS with containers.

IaaS, PaaS, SaaS and serverless

Cloud hosting is sold in layers that differ by how much you manage: infrastructure (IaaS), platform (PaaS), finished software (SaaS) and serverless functions that run only when called. The table shows what you and the provider each handle in every model.

Cloud service models
ModelYou manageProvider managesExamplesFits
IaaS (infrastructure as a service)OS, runtime, app, dataHardware, network, virtualizationAWS EC2, Azure VMs, Google Compute Engine, DigitalOcean DropletsTeams with operations skills
PaaS (platform as a service)App and dataEverything belowHeroku, Render, Railway, Google App Engine, Azure App Service, VercelProduct teams without ops
Serverless / FaaSCodeEverything else, scaled per requestAWS Lambda, Cloudflare Workers, Azure Functions, Cloud RunAPIs, spiky workloads, edge logic
Managed servicesConfigurationOperationRDS, Cloud SQL, S3, SQS, managed KubernetesDatabases, storage, queues
SaaSUsageEverythingShopify, HubSpot, Google WorkspaceBuying a finished product

Cloud hosting advantages

The advantages of cloud hosting come from capacity you can change by the hour and services you do not have to run yourself. The ones that matter to a business site are:

  • Elasticity: add or remove capacity with demand, so launches and seasonal spikes do not take the site down.
  • Resilience: hardware failure moves workloads; multi-zone and multi-region designs survive data-center outages.
  • Managed services: databases, storage, queues, caches and AI services without running them yourself.
  • Pay for what you use, with no hardware purchase and quick provisioning.
  • Global reach: regions and edge locations near users.
  • Security and compliance tooling: identity management, encryption, audit logs and certifications inherited from the provider.
  • Automation: everything can be defined as code and reproduced.

Cloud hosting disadvantages

The disadvantages of cloud hosting are the mirror of its advantages: flexibility brings complexity, and usage billing brings surprises. The ones to plan for are:

  • Complexity: hundreds of services and settings; misconfiguration is the common cause of breaches and bills.
  • Unpredictable cost: usage billing needs budgets, alerts and periodic right-sizing; egress charges surprise people.
  • Skills: operating cloud infrastructure well needs DevOps capability or a managed partner; see DevOps services.
  • Lock-in: managed services differ between providers; portable designs (containers, Postgres, object storage) reduce it.
  • Overkill for simple sites: a brochure site on raw cloud infrastructure costs more time than it saves.

Cloud hosting companies

Cloud hosting companies fall into hyperscalers, developer clouds and managed layers that sit on top of them, and the right one depends on how much operations work you want to own. The table compares the main names.

Cloud hosting providers
CompanyCategoryStrengthsTypical use
Amazon Web ServicesHyperscalerBroadest catalog, largest ecosystem and talent poolApplications and SaaS of any size; see hosting a website on AWS
Microsoft AzureHyperscalerMicrosoft integration, enterprise agreementsEnterprises on Microsoft; see hosting on Azure
Google CloudHyperscalerData, Kubernetes, developer experienceData-heavy products; see hosting on Google Cloud
DigitalOceanDeveloper cloudSimplicity, predictable pricing, App PlatformStartups, agencies
Linode (Akamai), Vultr, HetznerDeveloper cloud / VPSPrice, regions, bare metalCost-driven technical teams; see VPS hosting
CloudflareEdge platformGlobal network, Workers, R2, PagesEdge and static; see Cloudflare vs AWS
Vercel, Netlify, Render, Fly.io, RailwayPlatforms (PaaS)Zero-ops deploymentFront ends and small back ends; see Vercel vs Netlify
Oracle Cloud, IBM Cloud, OVHcloud, RackspaceEnterprise / regionalSpecific enterprise needs, data residency, managed servicesRegulated or legacy workloads

Cloud hosting examples

Cloud hosting examples are easiest to understand as setups for a specific kind of site, from a marketing site on a CDN to a SaaS product on managed containers. The table shows what each looks like in practice.

What cloud hosting looks like in practice
ScenarioSetup
Marketing siteStatic build on Cloudflare Pages or Netlify (cloud CDN), forms via a serverless function
WordPress business siteManaged WordPress host running on Google Cloud or AWS, Cloudflare in front; see WordPress hosting guide
Next.js SaaS productVercel for the app, managed PostgreSQL (Neon or RDS), S3 or R2 for files, Stripe; see SaaS hosting
Django or Node APIContainers on Cloud Run or AWS App Runner, managed database, queue; see backend hosting options
Ecommerce storeShopify (a SaaS running on Google Cloud) or WooCommerce on a managed cloud host
Enterprise applicationAWS or Azure landing zone, containers on EKS or AKS, multi-AZ database, private networking

Cloud hosting cost

Small sites cost $10-$30 a month on a single cloud instance or nothing on a platform free tier; production applications with managed databases and load balancing $150-$600 before traffic; scaled systems far more. Reserved and committed-use pricing cuts steady compute cost by 30-60%. See website hosting cost and AWS vs Azure vs Google Cloud.

Elas — Elastic. Capacity follows demand..
Res — Resilient. Survives hardware failure..
Mgd — Managed services. Databases without ops..
Cost — Usage billing. Needs budgets and alerts..
Skill — Skills. DevOps or a platform..
Fit — Fit. Apps yes; brochure sites no..

Cloud hosting management

Someone must design the landing zone, define infrastructure as code, set budgets, patch, monitor and respond. Options are an in-house DevOps engineer, a managed service provider, or a platform that hides the infrastructure. For most small and mid-size companies the platform route (Vercel, Cloud Run, managed WordPress) is the right level of cloud; see DevOps services and cloud migration services.

Do you need cloud hosting? A decision rule

Most business websites do not need raw cloud infrastructure, because managed hosting and builders already run on the cloud for you; applications, variable traffic and integrations are what justify it. The table applies that rule by situation.

Cloud or not?
SituationRecommendation
Brochure or small business siteNo raw cloud; managed WordPress or a builder (which run on the cloud for you)
Content or marketing site built by an agencyStatic platform on a cloud CDN (Cloudflare Pages, Netlify)
Web application or SaaSYes: platform first, containers when scale or compliance demands
Steady heavy load, single tenantDedicated server may be cheaper; see dedicated server hosting
Regulated dataCloud with compliance controls and a BAA, or dedicated

How Progression Agency uses cloud hosting

We deploy applications to AWS, Google Cloud or Azure and to platforms built on them, with infrastructure as code, budgets and monitoring, in the client’s own accounts. Sites that do not need it go on managed hosting instead. See hosting types compared.

Cloud hosting pros and cons

The pros and cons of cloud hosting are the mirror image of a dedicated server. Cloud hosting pros and cons in short: on the plus side, elastic capacity, per-hour billing, managed databases and global regions; on the minus side, bills that grow with usage, a learning curve, and egress fees that surprise media-heavy sites. Hosting vs cloud hosting is therefore a question of variability: steady traffic is cheaper on fixed servers, spiky or global traffic is cheaper in the cloud. Choosing a cloud hosting company comes down to which managed services you will use; cloud hosting best fits are set out in the provider table above, and cloud hosting what-is questions are answered at the top of this page.

Wondering whether to move to the cloud?

Tell us what you run and what it costs; we will recommend the right level of cloud and estimate the bill.

Get a cloud recommendation

Frequently asked questions

What is cloud hosting?
Hosting on virtual servers and services drawn from a pool of hardware, billed by usage, with capacity that scales and survives hardware failure.
What are the advantages of cloud hosting?
Elasticity, resilience, managed services, pay-as-you-go pricing, global reach, security tooling and automation.
What are the disadvantages of cloud hosting?
Complexity, unpredictable cost without governance, skills needed, some lock-in, and overkill for simple sites.
What is the difference between cloud hosting and VPS hosting?
A VPS is a fixed slice of one machine; cloud hosting draws from pooled hardware and can scale and move.
What is IaaS cloud hosting?
Infrastructure as a service: virtual machines, storage and networking you configure, such as AWS EC2 or Google Compute Engine.
Which are the best cloud hosting companies?
AWS, Azure and Google Cloud for full platforms; DigitalOcean, Linode, Vultr and Hetzner for simpler cloud servers; Cloudflare for the edge.
Is cloud hosting good for a small business website?
Indirectly: managed WordPress hosts and builders run on the cloud. Raw cloud infrastructure is rarely worth it for a small site.
Is cloud hosting secure?
The platforms are; security depends on configuration, identity management and patching on your side.
How much does cloud hosting cost?
$10-$30 a month for small instances, $150-$600 for production applications, more at scale; usage-based.
What is cloud hosting management?
Designing, provisioning, securing, monitoring and cost-controlling cloud infrastructure, in-house or through a partner.
What is an example of cloud hosting?
A Next.js app on Vercel with a managed Postgres database, or a Django API in containers on Google Cloud Run.
Can I move from cloud hosting back to a server?
Yes; portable designs (containers, standard databases) make either direction feasible.
Does Progression Agency manage cloud hosting?
Yes, under DevOps agreements, in your accounts.
Which cloud should I choose?
AWS by default, Azure for Microsoft shops, Google Cloud for data-heavy teams; see AWS vs Azure vs Google Cloud.

Need help choosing or moving hosting?We recommend, set up, migrate and manage hosting for the sites and apps we build, and for sites built elsewhere.

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